A 2021 research study found that certain paint colors can increase the selling price of a home by as much as $5,000. The findings were based on an average U.S. home price of $290,000. 15 paint colors were considered for the bathroom, kitchen, living room and primary bedroom to understand how the colors impacted home sale prices. For a kitchen, the study found that white was the buyer’s preference, while for bathrooms and bedrooms, shades of blue were preferred. Learn about which specific paint colors may increase the selling price of your home.